What is HP Vertica Pulse?

HP Vertica Pulse is an automated, scalable, and in-database entity extraction and sentiment analysis tool. It analyzes Tweets to help you to:

  • understand the aspects of your product or service that your community cares about
  • understand sentiment on topics of interest to you and your community
  • track sentiment for your brand as well as that of your competitors
  • see how perception changes over time
  • watch for new or sudden trends, such as service problems
  • understand how specific users feel about specific topics
  • compare how your community reacts to your initiatives compared to your expectations and investment

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